Xiaomi has managed to get to the top for smartphones shipped in Q2 of 2021. The company has managed to beat Samsung and Apple hitting the top with 25% from the whole bunch.
Xiaomi leads European Smartphone Shipment
Xiaomi has managed to beat the big giants like Apple and Samsung in terms of shipment. The company has hit 25% by getting a 14% growth in the last few months. In comparison, Samsung stays at 24% while Apple stays in third place with a total of 19%.
During this quarter, the company shipped a total of 50 million units. The report added that the smartphone market’s recovery driven and the recovery of the economy also enabled healthy demand from consumers with ageing devices, along with a growing appeal for newer handsets that support 5G networking.
Boris Metodiev, Associate Director at Strategy Analytics shared that the European smartphone market suffered a huge loss and in the Q2 of this year, the market had a strong quarter driven by Covid recovery. The highlight of the quarter is Xiaomi emerging as the number one vendor in shipment terms for the first time. Xiaomi shipped almost 13 million units on the continent to beat the longtime leader Samsung. Xiaomi also has seen great success in Russia, Ukraine, Spain and Italy.
While the Chinese brand saw growth during this period, Samsung a slight decline of 7% in Europe, with 12 million units shipped. Furthermore, it also faced tough competition with Apple in the high-end market, but as there wasn’t a new iPhone launch in the period Xiaomi got a pass.
Following the top 3 brands, Oppo and Realme follow with 5.6% and 3.8% respectively. So, what do you have to say about Xiaomi leading European Smartphone Shipment in Q2 of 2021? Share your thoughts in the comments below.